Based out of two idyllic towns, Boise and Hailey, we’re proud of our Idaho roots. Stoke’s gear is inspired by our endless outdoor adventures and our ageless spirit.

Historically, we’ve designed hats for family and friends, but our movement is greater than the sum of our parts. Beyond our immediate network, we know there are enthusiastic Idahoans who love this beautiful state. We celebrate everything that Idaho has to offer.

We are also proud to offer custom made hats for your company, feel free to contact us and we'll get your the perfect hats made.